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PENGUIN MODERN

Approached by the Penguin Books representative, I was asked to create promotional materials for the launch of their ‘50 books from 50 classic authors, for £1’ campaign. For this particular publishing house, with a very rich visual history, the purposed graphic materials that amplify simplicity, at the same time playing with colours and font treatments, underlining coherency with their classic mainline branding.

Approached by the Penguin Books representative, I was asked to create promotional materials for the launch of their ‘50 books from 50 classic authors, for £1’ campaign. For this particular publishing house, with a very rich visual history, the purposed graphic materials that amplify simplicity, at the same time playing with colours and font treatments, underlining coherency with their classic mainline branding.

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Penguin Moden Sticker Joseph Botcherby
Joseph Botcherby, Penguin Modern, Campaign Launch 2018
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PROJECTS

Penguin ModernGraphic Design

Quaratine Movie PostersGraphic Design

Slow ReleaseEditorial Design

Select Model A/W 2020 CardsEditorial Design

The Order of TimeArt Direction

BabesArt Direction, Editorial Design

Poster ProjectEditorial, Cinema 4D

Apparel Design ArchiveApparel Design