ZALANDO
JOY IS OURS
Zalando’s “Joy Is Ours” 2021 Christmas campaign focussed on the emotionality of the holiday season, while acknowledging the immense challenges faced by society during the pandemic.
I worked on defining a layout system for the out-of-home elements of the campaign, which included an enormous range of placements to be shown internationally and translated into local languages, taking often complex print and OOH placements and making them align with the campaign photography.
DIRECTOR
SAVANNAH LEAF
STYLING
MATTHEW JOSEPH
PHOTOGRAPHY
MATYAS ERDLEY
COLOURIST
SIMON BOURNE
EDITOR
THOMAS CARTER
AGENCY SUPPORT
ANOMALY BERLIN
CAMPAIGN LEAD
CHRISTOPH STENDER
PRINT LEAD
JOSEPH BOTCHERBY
DESIGN SUPPORT
CHRISTINE GEDON
PROJECT PRODUCER
ABI BASHORUN
BRAND DESIGNER
GINGER BALANGA
ART DIRECTOR
AGNES GRUB
